PPC & E-Commerce Marketing for Consumer Products Company
PROJECT DETAILS
- Ecommerce Marketing, Pay Per Click
- Jan. 2025 - Ongoing
- $200,000 to $999,999
"They didn't just follow instructions but offered strategic insights that helped improve performance."
PROJECT SUMMARY
eCom Managers provides e-commerce marketing services for a consumer products company. The team handles the client’s Amazon account, including product listing, PPC campaign, and inventory management.
The Client
Please describe your company and position?
Describe what your company does in a single sentence?
We develop and sell high-quality Amazon private label products across multiple categories, designed to meet consumer needs with value and reliability.
The Challenge
What specific goals or objectives did you hire eCom Managers to accomplish?
We hired eCom Managers to handle comprehensive Amazon management, including listing optimization, inventory coordination, and advertising support to drive sales growth and operational efficiency.
The Approach
How did you find eCom Managers?
Online Search
Why did you select eCom Managers over others?
Company values aligned
Describe the scope of work in detail. Please include a summary of key deliverables?
The scope of work included full-service Amazon management: product listing creation and optimization, keyword research, PPC campaign setup and monitoring, inventory tracking, account health maintenance, and strategic recommendations to improve sales performance. Key deliverables included optimized product listings, advertising reports, inventory updates, and regular performance insights
The OutCome
What were the measurable outcomes from the project that demonstrate progress or success?
The measurable outcomes included a significant increase in organic rankings, improved conversion rates, reduced ACoS on advertising campaigns, and consistent month-over-month sales growth. Additionally, our listings gained higher visibility, and overall account performance metrics remained healthy and compliant.
Describe their project management. Did they deliver items on time? How did they respond to your needs?
Their project management was efficient and well-structured. They consistently delivered items on time, maintained clear communication, and were highly responsive to our needs, promptly addressing any issues or adjustments required throughout the process.
What was your primary form of communication with eCom Managers?
• Virtual Meeting
• Email or Messaging App
What did you find most impressive or unique about this company?
What stood out most was their deep understanding of the Amazon ecosystem and their proactive approach—they didn’t just follow instructions but offered strategic insights that helped improve performance and streamline operations.
Are there any areas for improvement or something eCom Managers could have done differently?
While the overall experience was positive, more frequent reporting or performance updates would have enhanced visibility into ongoing tasks and allowed for quicker strategic adjustments.
PROJECT FEEDBACK
Thanks to eCom Managers’ work, the client has seen significantly increased organic rankings, conversion rates, and sales. The team provides timely deliverables and is highly responsive to the client’s needs. eCom Managers’ deep understanding of the Amazon ecosystem is a highlight of the engagement.
About Us
At eCommManager, we provide complete Amazon business solutions including Product Research, Product Development, Marketing, and Brand Management Services.